HERE WE COME DETROIT!

It’s time to level up your life. Detroit is THRIVING and is becoming known across the world as a hub of technology, innovation, entrepreneurship, opportunity, and a city people are proud to call home. We believe in harnessing the creative spirit and focused energy of Detroit!

The Detroit housing market has many layers and the landscape of the city is always changing. Needless to say, the dynamic nature of this amazing city back on the rise lends itself to being portrayed on the screen and our new show Beyond A Listing is the new standard.

DISRUPTING REAL ESTATE IN A POSITIVE WAY!

Luxury Real Estate is all about selling a lifestyle, as it’s not really selling the home, it’s more about selling the lifestyle or benefits of the home and the surrounding community and its people. Our new show Beyond A Listing articulates the lifestyle in Detroit for high-end residential properties.

To succeed in Detroit luxury Real Estate, our hosts Mark Allan Powers and Steven Edward believe you have to have your own unique selling proposition that shows what makes selling and buying Real Estate differently. Luxury Real Estate lifestyle marketing has changed. No longer can you simply market images of your home, put a lockbox on the door, do an open house, and expect results. Today’s luxury buyers purchase homes that act as an extension of their values and identity.

Lifestyle buyers don’t want to be “sold” anything. They want to resonate with high-end residential properties on an emotional level and feel that they’re part of a community that they support, and that supports them.